Technology is changing business models, cultures, and economies at an unprecedented pace. Businesses once knew their top rivals. They understood who to beat to lead the market. Digital transformation, however, is blurring industry borders, making it tougher to know who exactly you’re up against. The cloud was created in part to counter these global headwinds; done right, it is a great equalizer, enabling SMB to compete is a world economy dominated by giant companies, oligopolies, and state-run enterprises.
Against that backdrop, we now consider the old digital estate, which was pretty straightforward. Between 9am and 5pm, your staff used one gadget and operating system behind your four walls. The new digital estate, however, has the same individuals on different devices and operating systems, all across the nation, working at all hours, on devices you frequently don’t even own. Now add that generational preferences are diverse, and people are demanding more from their IT tools before ever thinking about joining your company.
Accellis understands these key macro and micro trends in IT and is the right partner to help you not just survive but thrive in the digital age.